The last three years of continous wins resulted in one of our dearest creations, George – the first intelligent banking, getting a Silver Effie in the Sustained Success category. And we couldn’t be prouder. George came to life three years ago, in 2018, as the first intelligent banking. It was a novelty to the banking world, a disruptive moment for […]

Gold and Silver Effie for BCR

We are so proud of our BCR campaign – ”Financial Intelligence” for winning Gold Effie in Financial Services, Silver Effie in Corporate Reputation and for being shortlisted for Grand Effie. It’s great to make ad campaigns for brands such as BCR who is trying to be more than just a financial institution and to become a real contributor for […]

GOLD Internetics for George

Proud to announce another award for George’s launching campaign. Our efforts were rewarded with a Gold trophy at the Internetics 2019 edition in the Digital Component of an integrated campaign, Services category. George, the new innovative internet banking from BCR, a bank lacking in appeal for young Romanians, was launched on Instagram through a teasing […]

Two Gold EFFIE Awards for AQUA Scanner campaign

Effie Awards 2017 has brought two Gold trophies for AQUA Scanner,  a campaign we developed for Aqua Carpatica, at the Non-Alcoholic Beverages and Brand Experience categories. The AQUA Scanner campaign was one of the finalists for Grand Effie, also. Since the beginning, AQUA Carpatica, the water with the lowest content of nitrates in Romania fights for the consumers’ education […]

Silver at Internetics for „Craiova Right of Reply” Campaign

Internetics 2016, one of the most important festivals dedicated to the online industry in Romania, awarded with Silver the online advertising campaign for Shakespeare Festival, „Craiova Right of Reply”, signed by Cohn&Jansen JWT and BCR. The idea of the campaign come from the way Cetatea Băniei is represented in mass media, mainly through the „tabloid” […]

White Pencil Award @ D&AD Impact

We’re always excited about creating campaigns that can make a difference and do some good. What’s even more exciting is to see our work acknowledged and awarded. After receiving the Gold Lion @ Cannes, our Purity Test campaign is now awarded with the White Pencil at D&AD Impact, an Awards Show celebrating creativity that makes a difference. The Jury: David Droga, Jamie Oliver, […]

Gold Lion PR at Cannes

We just won a PR Gold Lion at Cannes, with the Purity Test for Aqua Carpatica. This is the 3rd amazing prize we win for this campign, after the Grand Effie in 2015 and Campaign of the Year at FIBRA Awards, in 2016. Following our strategy of consumer empowerment, Aqua Carpatica invented the Purity Test: […]

Finding a symbol for Dragobete

Dragobete, a holiday deeply rooted in our genes and far more important than it’s third degree cousin from west, the flamboyant Valentine’s Day, had no symbol of its own. That was so unfair! Less than a month until the 24th of February, Petrom and we decided to change that. So, the research began. As a […]